DataHawk vs Profit Whales

DataHawk Summary

Tracking Keywords Ranks and Products Metrics
Track changes in keywords rankings, BSR, reviews, ratings, price, sales, and Buy Box for any product on Amazon and get daily email alerts. Unveil keywords search results and benchmark your ASINs' performance history against competitors.

Keywords and Product Research & Market Analysis
Better understand and monitor your market and competition. Unveil Keywords-related market data & search volume, run product research to unveil attractive niches, and browse the top selling products on each Amazon sub-category.

Actionable Insights and Recommendations
Leverage data, reports, and recommendations to gain deeper insights into your market, SEO opportunities, untapped niches, and ASIN performance, then drive actionable business decisions and correlations.

Profit Whales Summary

Strategy based algorithm
We designed five Amazon FBA advertising goals that you can choose. Every strategy will adjust the algorithm to reach your desired results. You can change the goal as your business evolves. Just select the right strategy and press START. That’s all you need to automate your whole Pay Per Click Advertising on Amazon.

See the changes it performs
You have to make yourself comfortable, sit, and enjoy changes that the software performed. We created the Amazon Ads Changes Reporting tool that shows you everything that was made by the algorithm and why it did it. You see, for what you pay, it’s soothing, right?

Access a lot more data
We’re obsessed with data, and we guess you too, so we developed the Amazon Analytics Tool, so you can see your business metrics at a glance and make more profitable decisions. Twenty-three metrics will help you understand your business from a different perspective of view.

Find the best hours for your Ads
Day-parting tool will allow you to see what time of the day your campaigns is out of budget, what hours and days drive most of the daily sales so that you can set up your PPC campaigns to catch up more eyeballs during peak hours.” Fact! 70% of the sales on Amazon happened from 7 am to 8 pm.”