PPC Entourage vs MerchantWords
PPC Entourage
The Ultimate Way to Easily Optimize All of Your Sponsored Products Campaigns in Minutes!
MerchantWords
Uncover hightly specific keyword phrases that help buyers find what you are selling.
Similar Comparisons
PPC Entourage Summary
Save TimeOur Amazon seller software lets you set the rules while the system does the heavy lifting. Use as much (or as little) automation as you’d like to control bid price, remove search terms that are draining your ad spend, and much more.
Save Money
Our system will quickly highlight the areas negatively impacting the performance of your campaigns, and allow you to optimize them with the click of a button. No more spreadsheets or headaches – just an easily obtainable lower ACoS.
Make More Money
Our educational resources lay it all out for you – the exact steps to take to start scaling your Sponsored Products, and in turn, your Amazon business. And with Power PPC, finding the hidden gems and golden nuggets that can take your ads to the next level has never been easier.
MerchantWords Summary
We collect searches from real Amazon shoppers. This allows us to quickly spot trends and see what's in the minds of shoppers — your customers.Since 2012, MerchantWords has helped over 80,000 entrepreneurs grow their online businesses. Our data helps you discover new opportunities, achieve successful product launches, and run profitable advertising campaigns on Amazon and beyond.
Features
| Feature | PPC Entourage | MerchantWords |
|---|---|---|
| Keyword Research |  |
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| Listing Optimization | |
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| Keyword Tracking | |
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| A/B Testing | |
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| Keyword Optimization | |
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| Organic vs PPC Comparison | |
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| Automated Daily Bid Adjustments | |
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| Automated Negative Optimizations | |
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| Advanced Reporting Metrics | |
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| Backend Search Terms Optimization | |
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| Keyword Management | |
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| Advertising Optimization | |
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| Amazon SEO | |
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| Listing Management | |
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| Unlimited downloads of CSV files of your searches. | |
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| Ads Management | |
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Pricing
PPC Entourage
| Starting Price | $47/m USD |
|---|---|
| Free Trial | Available |
MerchantWords
| Starting Price | $15/m USD |
|---|---|
| Free Trial | Available |
Reviews
The great thing about PPC Entourage is they do not just give you the tools. They also give you a really solid strategy to follow that will see you get the most out of their tools.
Tom Buckland
Amazon SEO Consultant
Even if it doesn’t offer everything I’d like, it’s certainly “good enough” for me to get started with and better than relying exclusively on Excel.
Dax Deegan
DaxDeegan.com
For me, the new Auto features truly take PPC EN to another level.
Lance
Trust Pilot
Their results are so accurate and the analysis they do made are extensive, by collecting billions of keywords that could be easily used on your products selling.
Jordi Ordóñez
Jordiob.com
I wish it had a little more features and I think the price is a little high.
McKay D.
G2 Crowd
This gives us a comprehensive list of relevant keywords to use to optimize our listings.
Austin J.
G2 Crowd
